{"id":328120,"date":"2025-04-15T15:42:21","date_gmt":"2025-04-15T13:42:21","guid":{"rendered":"https:\/\/group-gac.com\/?p=328120"},"modified":"2025-05-19T09:52:03","modified_gmt":"2025-05-19T07:52:03","slug":"comment-identifier-et-mesurer-la-valeur-dune-innovation","status":"publish","type":"post","link":"https:\/\/group-gac.com\/en\/how-to-identify-and-measure-the-value-of-an-innovation\/","title":{"rendered":"How do you identify and measure the value of an innovation?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"328120\" class=\"elementor elementor-328120\" data-elementor-post-type=\"post\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5521df9 e-con-full e-flex e-con e-parent\" data-id=\"5521df9\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8d70b75 elementor-widget elementor-widget-heading\" data-id=\"8d70b75\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Giving value to innovation: levers, measures, protection<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a74de7 elementor-widget elementor-widget-text-editor\" data-id=\"2a74de7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p><strong>Why talk about value when you're talking about innovation?<\/strong><\/p><p>The notion of value is central to innovation. <strong>demonstrating and securing value potential <\/strong>for different stakeholders - customers, partners, investors, management. Knowledge <strong>assessing an innovation's potential<\/strong>, <strong>enhancing the value of intangible assets<\/strong> (projects, achievements, patents, know-how, founders, etc.) and <strong>protect this capital<\/strong> is becoming a real strategic lever. Whether you're an executive, RDI manager, CFO or in charge of intellectual property, the question is no longer \"Is my innovation relevant? <strong>\"what is its value, for whom, and how can it be recognized and brought to fruition?\"<\/strong>.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f7e34f7 e-con-full e-flex e-con e-parent\" data-id=\"f7e34f7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-f3e8018 e-con-full e-flex e-con e-child\" data-id=\"f3e8018\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-450deb1 elementor-widget elementor-widget-heading\" data-id=\"450deb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Why watch the webinar replay?<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-09eb910 elementor-widget elementor-widget-text-editor\" data-id=\"09eb910\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>You're wondering how :<\/p><ul><li>Identify sources of <strong>value in an innovative project<\/strong> ?<\/li><li>Identify<strong> levers and avenues for valorization <\/strong>strategic and operational<\/li><li>Secure your innovations with<strong> tailored IP strategy<\/strong><\/li><li>Integrate intangible value into your<strong> strategic steering<\/strong><\/li><li>Leave with a <strong>checklist of key success factors<\/strong><\/li><\/ul><p>This event is aimed at <strong>companies and research players<\/strong>as well as <strong>key functions involved in innovation strategy<\/strong> General Management, Innovation, R&amp;D, Legal and Intellectual Property, Finance, Strategy and Development.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6b76747 e-con-full e-flex e-con e-child\" data-id=\"6b76747\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t<div class=\"elementor-element elementor-element-3d96feb e-flex e-con-boxed e-con e-child\" data-id=\"3d96feb\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-83ce43a elementor-widget elementor-widget-heading\" data-id=\"83ce43a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">Access the replay and download the webinar presentation<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-938cbc5 elementor-widget elementor-widget-shortcode\" data-id=\"938cbc5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"shortcode.default\">\n\t\t\t\t\t\t\t<div class=\"elementor-shortcode\"><iframe src=\"https:\/\/ressources.group-gac.com\/l\/1052283\/2025-05-16\/26bq5\" width=\"100%\" height=\"650\" type=\"text\/html\" frameborder=\"0\" allowtransparency=\"true\" style=\"border: 0\"><\/iframe><\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d6e6cd e-flex e-con-boxed e-con e-parent\" data-id=\"1d6e6cd\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-50638a1 elementor-widget elementor-widget-heading\" data-id=\"50638a1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h3 class=\"elementor-heading-title elementor-size-default\">In the program :<\/h3>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4276bb7 elementor-widget elementor-widget-text-editor\" data-id=\"4276bb7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<ul><li><strong>The notion of value in innovation <\/strong>Definition, typology of value (economic, strategic, societal...), internal\/external perception.<\/li><li><strong>Estimating the value of an innovation \"a priori<\/strong>Estimation methods: market research, revenue forecasts, impact on value chains.<\/li><li><strong>Valuing intangible capital<\/strong> Valuation of IP portfolio, value of founders or inventors, key know-how, etc.<\/li><li><strong>Securing the value created\u00a0<\/strong>Good protection practices: patents, trademarks, trade secrets, IP governance, etc.<\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-9125486 e-con-full e-flex e-con e-parent\" data-id=\"9125486\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-8026c09 elementor-widget elementor-widget-heading\" data-id=\"8026c09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Stakeholders<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-cab9971 e-flex e-con-boxed e-con e-parent\" data-id=\"cab9971\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-7902200 e-flex e-con-boxed e-con e-child\" data-id=\"7902200\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b92ed21 elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"b92ed21\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" src=\"https:\/\/group-gac.com\/wp-content\/uploads\/elementor\/thumbs\/Olivier-1-qty2l8sgkxgk88u3vlcu01yx6zzdojj6yx4bdjssy0.png\" title=\"Olivier Fallou\" alt=\"Olivier Fallou\" loading=\"lazy\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Olivier FALLOU - Expert in innovation management - G.A.C. Group<\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9e9940b elementor-widget elementor-widget-text-editor\" data-id=\"9e9940b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Olivier has more than 20 years of experience in supporting companies in their innovation strategy, in complex ecosystems and through collaborative projects, after 6 years in industrial research. As an expert in innovation financing, he has accompanied many organizations in their transition and development, always with a global view on the financing plan.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-198fe4a e-con-full e-flex e-con e-child\" data-id=\"198fe4a\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-45225ba elementor-position-top elementor-widget elementor-widget-image-box\" data-id=\"45225ba\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image-box.default\">\n\t\t\t\t\t<div class=\"elementor-image-box-wrapper\"><figure class=\"elementor-image-box-img\"><img decoding=\"async\" src=\"https:\/\/group-gac.com\/wp-content\/uploads\/elementor\/thumbs\/alain-1-r4g0c012ibzfuj6zfrb2bixfdmto57ekt9zzxwfts8.png\" title=\"alain (1)\" alt=\"alain (1)\" loading=\"lazy\" \/><\/figure><div class=\"elementor-image-box-content\"><h3 class=\"elementor-image-box-title\">Alain KAISER - Director, Intellectual Property Financial Valuation Department - IPSILON Intellectual Property <\/h3><\/div><\/div>\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9122f6 elementor-widget elementor-widget-text-editor\" data-id=\"e9122f6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t\t\t\t\t\t<p>Alain Kaiser, expert at the Paris Court of Appeal and member of the Compagnie des Experts Judiciaires, specializes in counterfeiting and unfair competition. With more than 700 IP appraisals to his credit, he excels in legal structuring, contributions and licensing. A graduate of Grenoble, Lyon and Montpellier, he values, secures and optimizes your intangible assets.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ef3f8ee e-con-full e-flex e-con e-parent\" data-id=\"ef3f8ee\" data-element_type=\"container\" data-e-type=\"container\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-7ec96b5 e-transform e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"7ec96b5\" data-element_type=\"container\" data-e-type=\"container\" 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